Don’t discuss politics. I broke one of my own cardinal rules of branding.
I know! I did it. I shouldn’t have, but I suppose, after all, I’m human. I gave into the temptation to discuss politics for the past few weeks on social media. It’s been bloody, and frustrating, and glorious.
And now, I’m done.
Let’s deconstruct.
Polite Discourse: Is It Possible?
I used to think so. Lately, though, no. I frequent mostly Twitter and Facebook. Twitter moves faster, so I’d hop on a trending topic between working on clients and see some comment Trump made, or another misogynistic comment about women regarding Clinton by the media, and I’d retweet or share an article, often without commentary. Occasionally, I’d add my own take. As a fierce defender of women and children’s rights, that is my right. Right?
Wrong. The simple act of sharing an article I did not write, just shared, would bring about a barrage of hate and trolling. It’s not possible in this current political climate for people to have calm discussions without immature tantrums, mud-slinging and name-calling, which is sad. The assumptions people make about others is egregious. It’s as if having our own thoughts and opinions that differ from theirs is a crime and we must, therefore, be punished! Don’t even get me started on the guys who obsessively started stalking my various streams for daring to have a differing viewpoint.
Sure, there have been some amazing instances where people from both sides have come together to agree in some of our discussions, and that’s great and one of the wonderful, organic benefits I love about being on social media. Does it happen often enough to justify the barrage of trolling and racist hate? No. I don’t take it personally because it’s not about me — after all, the perceptions we espouse are indicative of how we perceive the world — so when someone curses at me for disagreeing with them (and they do), it’s not about me, it’s about them. But do I need someone cursing at me? Times ten? No.
The mob mentality is something I’ve never seen before. I’ve voted in elections since 1984, and I’ve never witnessed anything like this. My parents, born in 1937 and 1940, say the same thing. It’s unprecedented.
Worse, the negativity was bringing out the worst in me. I wasn’t being the best person I’m capable of being, and I take full responsibility for that, which is why I’m stopping that behavior right now.
What’s been your experience interacting with opposing parties on social media?
Using Our Platforms For Good
In building my platform, my author brand, on topics I’m experienced in or passionate about, I used to wrestle with this question: do we have a moral responsibility to use our platforms for good? I believe we do, which is why I go out of my way to not be a self-promotional “Buy my book!” robot; rather, I use my time on social media to share articles and blog posts about people who have survived trauma, women’s issues, feminism, equality, and other topics that address what I feel are the inequalities in this world: sexism, victim-blaming and shaming, misogyny, inequality, racism, anti-semitism, and women and children’s abuse and trauma.
Sharing what we are passionate about shows who we authentically are.
Continuing to share articles and blog posts about these topics on social media, and here on my blog are important to me — it’s crucial to give others a voice after trauma. Will I continue to share articles with regard to the political candidates, however? No. Arguing with trolls about why their candidate is better than mine is a ridiculous waste of my time (I especially love when they use SHOUTY CAPS). There is no winner, no changing of minds, no unicorns and rainbows — not that I expected that anyway.
The whole process left me feeling frustrated and wasteful — I could have spent that time instead on positive experiences, helping others, writing, creating. I ended up mad at myself for allowing the negativity to take hold. This isn’t me being a victim here (a foreign concept for me) — this is me being a survivor. Do I feel it’s healthy to argue with people for no good reason? No.
So, I’m done.
If you discuss politics on social media, how do you find it makes you feel?
Branding and Politics
I have written about branding before on BadRedhead Media, and usually take my own advice. This was somewhat of a social experiment, if you will, as I’m often a guinea pig for what I recommend to my clients. In the nine years I’ve been on Twitter (they recently validated my account, too!), I’ve successfully avoided politics and it’s been fairly peaceful — with the exception of discussing feminism, because you know, the word scares people who don’t quite understand that it doesn’t mean women hate men (but that’s another post).
As a woman with a strong voice, who has been recognized for my voice, I will continue to use my voice in my books, blog posts, giving others the opportunity to tell their stories, and support and fundraise to help women and children survivors of sexual abuse. That’s my thing, my branding, if you will.
Branding is really about managing people’s expectations. When people come to your social media stream or page, are you consistently discussing topics that you are passionate about? Be consistent, and people will come back for more. You know me as the chick who writes what scares her in Broken Pieces and Broken Places, and encourages others to do the same.
Politics doesn’t scare me; frankly, I find it ridiculous, staged, and what people argue about, quite surface. The issues themselves are important and deeply felt — the fact that people are arguing and trolling one another on Twitter or Facebook about it all won’t change minds at the ballot box, and that’s my point. I’ve long thought that arguing about politics is a time-waster. What else could we be doing with that time?
Come November, I’ll vote the way I want; but, make no mistake, I will vote.
And please, vote the way you want. Just stop yelling at me about it IN ALL CAPS.
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All too easy to relate to! (I also hate coconut – so we also agree on that.)
LOL, it’s like tongue hair.
More than anything, I realized that it’s the disrespect that got to me. Not for me, but for the process. Call me an idealist (who realizes much of it is for show, believe me), but there’s such a shocking lack of respect on all sides, I’ve washed my hands of it.
Sadly, polite discourse seems to be going the way of the dodo bird. The state of things lately is just crazy. Trolls seem to be spreading like some strange zombie virus. I wish we all could get back to respecting that we all have different opinions and be okay with it. Don’t let the trolls bother you, Rachel. They aren’t worth the time.
Hi Ryan, and thank you. You’re so right, they aren’t.
Interestingly, someone gave me a hard time today on FB for NOT staying in the fray to argue with trolls because of my platform — that somehow I’m not representing women and children enough by stepping out of the mess; that I need to argue with trolls to give women a voice (which seems like a non-sequitur to me).
I thanked her for her opinion, though I disagree. Arguing with trolls isn’t going to change their minds. Voting and supporting my candidates, at both the state and federal levels, will make the difference, if we have faith in the system (debatable).
I know exactly how you feel which is why I’m so against sharing anything political on my social media as well. Other than the fact that my site tends to deal exclusively with bipolar, trolls really are terrible lately! Do what you want and don’t let anyone tell you how much of a stance, or if you should take a stance, on any issues.
I’m going back and reading some of your older articles. I agree! It got *so* nasty last year, and the nastiness has continued. I dared to post something political on Twitter, and a troll sent me some violent photos. As a survivor, it’s not worth it. I really need to work on myself this year, and arguing with people about politics is not the way to do it.
Gosh, that’s horrible Laurie. I’m so sorry. The thing is, when you do try to have an intelligent conversation, the person you are attempting to have a polite discussion with invariably turns to name-calling. This happened just last night when I shared an article (about how SNL was supposedly being canceled (despite having their best ratings in 22 years — the article was clearly fake news cited clearly from a satirical news site, yet people were peddling it the real thing which is hilariously sad). Anyway, just by sharing that, I was called all kinds of names and told I should be jailed for treason.
The level of stupidity never fails to amaze me. Yet, is it my own fault for sharing the article and ‘entering the fray?’ It’s like sharks who smell blood will go after fresh meat. I have the choice whether to be fresh meat or not.
I fully relate to what you’re saying. Just recently I started making headway with real discourse and exchanges of ideas, but right before making some headway, *I* was banned. And before I was banned, those that had me banned were calling me nasty names, ignoring what I said, and even put words into my mouth. I give up. The kindergarten has won. I broke absolutely no website rules, nor did I engage in any name-calling.
It doesn’t matter how carefully one words themselves or how nice one is to those in a discussion, people will act like petulant children in American politics because TV trains them to do so. That is my firm belief and I could prove it if folks weren’t so stubborn.
The Internet in terms of politics, is in elementary school. From now on, I will ignore politics as much as possible since my thoughts and ideas are not allowed.
Thank you, Rachel for allowing me to vent on your forum. Have an awesome life. 🙂